AGENCY.ASIA • Issue #02

This man has won more interactive design awards than most people have had hot dinners. He is the co-founder and creative director of one of the hottest interactive design studios in the entire Asia-Pacific, Kinetic.
Without a word of exaggeration, it took us close enough to ten minutes to scroll through Sean and his team's phenomenal list of awards.
It is brimming with Communication Arts, HOW, Webby, Clio, Graphic, Cannes Lions, One Show, D&AD, FWA, Art Directors Club, Ad fest and more. You’d never hear such a haughty claim from Sean Lam, but if there's a Gold awarded, it is more than likely to have Kinetic engraved upon it...
Chris is the founder and creative director of Asylum, a highly regarded creative company that comprises of a design studio, a retail store, a workshop and a record label.
His work in the creative industry is recognized with more than 60 international awards including The One Show and D&AD. Asylum has also been featured in more than 30 international magazines from around the world. ICON magazine recently wrote Asylum to be "probably the best design agency in Singapore today.”...
Who are Nitro? Well, they just won Best of Show at The One Show. They are also an agency with their roots firmly planted in China. The network boasts one of the richest shopping carts of prime brand property held by any independent anywhere.
After more years than she'd care to mention in the business across the Asia-Pacific, Jennifer is one of the most respected branding people on shopping-planet Earth. Chris Clarke is the founder and CEO of the show. Upon meeting them, many would agree the two are indeed the human equivalent of Nitro Glycerin.
Perhaps the most gratifying performance at Adfest came out of JWT Shanghai.
Gold and 3 Silvers in Posters; Silver and Lotus Roots in Press; 3 Gold and Lotus Roots in Print Craft; and finally 2 Bronze awards in Outdoor won them overall Agency of the Year victory.
Credit must also go to JWT Beijing for their magnificent Nokia ‘Bruce Lee Ping Pong’ campaign which deservedly won Gold. We caught up with the Shanghai creative team, Lillie & Rafael, after they got back to home. We also spoke to Polly 'Kung Fu' Chu, chief creative officer, JWT Beijing ...
We’ve met our share of advertising luminaries – but sitting down for luncheon with Sir John Hegarty was greatly anticipated.

BBDO is perhaps the strongest advertising network globally, right now. At the 2008 Cannes Festival BBDO Worldwide was the most awarded network.
In a ‘Tale of Two Asian Cities' we are going to talk to several creative heavyweights, starting with David Guerrero of BBDO Guerrero and BBDO Bangkok’s Suthisak Suchharittanonta, in the following edition.
Both men’s teams consistently hurl high-fives as they haul metal in the world’s best shows – seemingly friendly allies. We’re going to ask both legends what it takes to be the best – because they’re too close to split...
According to the official press release, Grey Group has announced a strategic alignment with WPP sister company, Batey. Operating as a so-called ‘independent entity’, Batey will be housed within Grey Group Singapore.
Indeed, some of the very best creatives in the world today worked at Batey in its early days, when this boutique agency put Singapore on the advertising map. We caught up with one of the people that made it one of the most legendary advertising agencies in the world, Batey Ads former chief creative officer, Jim Aitchison.







